Media induced waiting lists

This nice BBC article http://news.bbc.co.uk/1/hi/scotland/6714955.stm ends with the paragraph:

If you suspect that you've a problem even though you're already wearing glasses, or even if you're given the all clear in a routine eye test, ask your GP to refer you to the orthoptics department of your local hospital where you can be properly assessed and given treatment if necessary.

Thus inundating GP's across the country with the need to refer hundreds of people, and read up on the condition. In turn, waiting lists for Hospital Orthoptics will increase, and thus another Government target is missed, and the Media get a second story!